Transforming growth strategy into operating reality.
Fractional marketing and operational leadership for companies ready to scale what's next.

I don't just build the strategy. I build what executes it, measures it, and makes it scalable.
Over two decades leading strategy and operations across product, marketing, sales, and customer success. Now integrating AI, automation, and process improvements to scale customer growth and improve business outcomes.
Results delivered
Outcomes, not slideware.
Improvement in Software as a Service retention in one year from product repackaging and pricing.
Faster time to delivery. Improved speed of customer value realization and revenue timing.
ARR recovered via Voice of Customer-led product delivery improvements.
Partner channel revenue growth from $1M to $5M over two years.
What I do
Senior thinking. Real execution.
Most companies are passionate about their product. Fewer have the strategy to find the right customers, earn their repeat loyalty, and build a position that makes them a leader in their category. Those gaps are what I fix and scale.
See all capabilities- Marketing Strategy & Positioning
- Go-to-Market & Launch
- New Customer Acquisition & Expansion
- AI & Automation Efficiency Workflows
- Product Marketing & Voice of Customer
- Customer Experience & Retention
- Fractional Marketing Leadership
Let's connect.
Tell me where you're stuck. I'll tell you whether I'm the right person to help.
Book a 30-min call